TPL Project – Poster Design

Here’s another Typography Class Project. We were to design an event poster, so I picked the “Soundtrack of Your Summer” tour. Here’s my take on the poster. It needs a little editing but I’ll post that later.

CRS Final Project

My finaly project for Critique Structure Class was to redesign the packaging for a generic branded product. I decided to rebrand Sam’s Choice Clear American, a Flavored Sparkling Water that is sold at Wal Mart. There are a lot of flavors so I picked three and decided to go from there. The market is towards University age and young adults who are looking for something cheaper but still good. It could also target health watchers because it’s Caffine free, has Zero Calories and is Sodium Free. Anyway, so here it is~

You can see the Individual Bottles here – The front and the back. The lable was created to wrap around the bottle. The non-colored bit is transparent, and the color of the label is a gradient around the whole bottle.

Ad campaign that would go along. The Cherry one is the first one I did – the spacing between the bottle and the girls are a little tight, so on the Tropical one I spaced them out a little and took the tiny bottle out of her hand cos it looked kinda awkward. I’m still working on it, because the red one reminds me of the Coke ads…

So I also redid two elements from the CD redesign from a bit ago – I’ll be doing more… but here it is so far…