CRS Final Project

My finaly project for Critique Structure Class was to redesign the packaging for a generic branded product. I decided to rebrand Sam’s Choice Clear American, a Flavored Sparkling Water that is sold at Wal Mart. There are a lot of flavors so I picked three and decided to go from there. The market is towards University age and young adults who are looking for something cheaper but still good. It could also target health watchers because it’s Caffine free, has Zero Calories and is Sodium Free. Anyway, so here it is~

You can see the Individual Bottles here – The front and the back. The lable was created to wrap around the bottle. The non-colored bit is transparent, and the color of the label is a gradient around the whole bottle.

Ad campaign that would go along. The Cherry one is the first one I did – the spacing between the bottle and the girls are a little tight, so on the Tropical one I spaced them out a little and took the tiny bottle out of her hand cos it looked kinda awkward. I’m still working on it, because the red one reminds me of the Coke ads…

So I also redid two elements from the CD redesign from a bit ago – I’ll be doing more… but here it is so far…

Critique Structures Project Redesign

Critique Structures is the other class I’m in. It focuses on looking at purpose of the art we produce. Who it’s for, how we should market it, what other things to take into consideration. We chose one of our old works to redo – so here’s my redesign of the Gabriel CD as well as the CD label, the insert, some T-shirt designs, and a Poster. I kinda like it… I’m definitely gonna keep working on it and maybe throw in some other CD designs.

So – CD Cover… and Back… And on the front cover I gotta redo the hair and wings bit… got a few things to fix but yeah…

Insert.

Disc Label & The Promo for the CD release.

T-shirt and Hoodie Designs.

DCG Final Project

Our final project for DCG was to design either an album cover, or a DVD cover for a band or movie of our choice (or of our own imagination). I had done a CD cover the month before in DAT, so I took that band and idea and ran with it. I came up with two totally opposite concepts.

From the DAT class, I decided to take my old band at home, and warp it into something more usable. I came up with Gabriel, a Christian Punk Rock Alternative band with an Album title of “Aurora” based on the hit song “Aurora”. (I actually wrote several songs, you can check them out in the DAT post down below.) However when I was trying to come up with an image for the CD Cover, all I could think of was angels – so I took that and ran with it… and tried it out. But, I didn’t like where it was going at all so I made another one.

I did some sketching, got some ideas and put them into Illustrator. I also looked at other images of wings and tried to mush it all together. Made an illustrator girl and then later attached the wings to her.

And here is the final product. The songs on the back of the album are actually real songs, written by myself. Some are finished… Some are in the process of being finished… and if you haven’t noticed yet, Music is a huge part of my life ;)

And here’s Frankie – I’m just adding him in here for fun. He’s a little something we played around with in class. I really like it though so here he is!

DAT 0408

We did a bunch of drawing, sketching, working with paints and experimenting in a more traditional art class in April 08. So here’s my work.

First sketches – Name Tag

Line and Design

Gesturing

Perspective

Painting – Color use

Values and Shading

Practice – A magazine Ad copy

Final Project – Concert/CD Promo